Household-owned spirits agency Bacardi has teamed up with Design My Evening for a marketing campaign to encourage enterprise within the on-trade. Bacardi’s newest partnership is a part of its technique to maximise bar revenues and drive gross sales for e-commerce platforms By means of its partnership with nightlife comparability web site Design My Evening, the
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ninth June, 2021 by Alice Brooker Unbiased Scotch whisky bottler Douglas Laing & Co has appointed Alan Wright to the newly created function of operations director. Alan Wright (pictured left) will lead Douglas Laing’s rising operations workforce Wright has been named the operations director on Glasgow-based Douglas Laing’s board of administrators, and can direct the
Main spirits producers have been “complacent” in relation to coming into the cannabis-based drinks sector as a consequence of their long-term method, in accordance with a number one analyst. Spirits producers are extra cautious to enter the hashish area, in accordance with an analyst Chatting with The Spirits Enterprise final month, Spiros Malandrakis, head of
ninth June, 2021 by Nicola Carruthers Blended Scotch Dewar’s has launched a 19-year-old whisky to have fun the beginning of the 2021 US Open golf event. Dewar’s has revealed a 19-year-old whisky as a part of its partnership with the US Golf Affiliation In March this 12 months, Bacardi-owned Dewar’s agreed a multi-year partnership with
eighth June, 2021 by Alice Brooker Diageo has revealed new sustainable packaging for its Scotch whisky model Talisker. Talisker’s wider portfolio is anticipated to obtain an analogous sustainable packaging refresh later this yr Isle of Skye-based Talisker 10-year outdated has obtained a packaging makeover with elevated recyclability and decreased plastic parts. Alterations to Talisker’s packaging
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