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India’s win includes two Gold Lions, 9 Silver Lions, and 11 Bronze Lions
On day 5 of the Cannes Lions Worldwide Competition of Creativity 2021, FCB Ulka picked a Bronze Lion for its ‘Out and Proud Categorised’ marketing campaign for The Occasions of India. The win got here within the Sustainable Improvement Objectives class and was the one Lion bagged by India on the day. At this 12 months’s pageant, India received a complete of twenty-two Lions which includes two Gold Lions, 9 Silver Lions, and 11 Bronze Lions.
On day 4, for its ‘The Punishing Sign’ marketing campaign for Mumbai Police, FCB Interface added a Bronze Lion within the Model Expertise and Activation class. In the meantime, Dentsu Webchutney took dwelling a Bronze Lion for Swiggy Instamart’s ‘The Higher Half Recipes’ marketing campaign beneath the Inventive eCommerce class. Cheil received a Silver Lion for ‘Now, phrases aren’t simply heard, however felt’ marketing campaign for Samsung within the Cell class. Inside the similar class, Dentsu Webchutney’s ‘The 8-Bit Journo’ for Vice Media picked a Bronze Lion.
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The third day of the Cannes Worldwide Competition of Creativity 2021 noticed Dentsu Webchutney win two Silver Lions for India. The company’s wins got here within the Digital Craft and Leisure classes. In Digital Craft, the company received Silver for Vice Media’s ‘The 8-bit Journo’ whereas within the Leisure class, Dentsu Webchutney received for ‘The World’s Most Reported Trailer’ for Set off Completely satisfied Leisure.
A complete of eight Lions have been secured by Indian companies on the second day of the pageant whereas on the primary day, Indian companies picked a complete of seven Lions.
Since its first outing in 1954, the Cannes Lions Worldwide Competition of Creativity has been bringing the inventive communications trade collectively yearly at its occasion in Cannes to be taught, community, and rejoice. On account of the Covid-19 pandemic, the Cannes Lions Worldwide Competition of Creativity 2020 was cancelled by the organisers. This 12 months’s Cannes Lions, going down from June 21-June 25, 2021 is working just about.
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