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International Sustainability Company Taps into Kitchenware With Goal to Redefine How Population Approaches Waste Management and Composting
VANCOUVER, British Columbia — Pela, an international sustainability company that makes “everyday products without everyday waste”, including the world’s first compostable phone cases, smartwatch bands and AirPods cases, is pleased to announce the launch of Lomi: the world’s first kitchen appliance that will turn food scraps, boxes, cloth and bioplastics into dirt within 24 hours.
Globally, waste management is a $2 trillion industry and Pela is pioneering the first non-governmental movement around arguably one of the world’s largest issues. To date, Pela has prevented the equivalent of 48 million plastic bags from being created. The company’s long term goal is to keep one billion pounds of plastic from ever being made.
“The arrival of Lomi is the beginning of a new era for Pela, further positioning the brand as a leader within the waste management space,” says Matt Bertulli, CEO and Co-Founder of Pela. “Similar to having a dishwasher, our goal is for every household to have a Lomi. Its contemporary design and seamless function will make it easier than ever for consumers to shift the way they approach household waste, and composting.”
Below is an overview of how Lomi converts waste into soil:
- Lomi speeds up the breakdown of food waste into fragmented biomass (similar to how earthworms fragment and mix plant tissue in the soil, but without the smell and mess)
- Fragmented biomass provides more surface area for the growth of microbes, which accelerates the compost process
- The end product is a natural soil amendment that is a source of soil macronutrients (NPK) and micronutrients, and also increases the organic content of soil
Lomi will be available for pre-order via Indiegogo — a platform for accepting pre-orders, getting projects off the ground and sending products after they’ve completed manufacturing — on April 20, 2021, starting at $299 (a 40% discount off the retail price) at meetlomi.com. Consumers will receive their product November 2021.
For more information, please visit https://meetlomi.com/.
Pela is an international sustainable company that makes “everyday products without everyday waste”. Their lineup includes the world’s first compostable phone cases, smartwatch bands, AirPods cases, and more. Pela’s products are made of environmentally sensible and 100% compostable materials, like Flax shive and a plant based biopolymer, created and manufactured by the company. Backed by investors such as Jay-Z and Jay Brown, their mission is to inspire companies and consumers to take responsibility for their products and carbon footprint.
View source version on businesswire.com: https://www.businesswire.com/news/home/20210420005405/en/
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