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10th May, 2021 by Kate Malczewski
US on-trade sales were up 225% in the week ending 1 May compared to the same period in 2020, as hospitality venues reopened for indoor visits in some capacity across all states.
California showed ‘the best trends’ of all states analysed, said the report
According to the Covid-19 On Premise Impact Report from market researcher CGA, value sales for the week ending 1 May were up 225% versus the same week last year.
The ‘strongly positive’ figure also represents a 4% sales increase from the same week in 2019, said the report.
Indoor dining in restaurants has reopened in all states, and bars have resumed indoor service in 98% of states with some capacity restrictions.
The report noted that Florida was one of the highest-performing states in terms of on-trade sales, up 294% year on year for the week up to 1 May.
Illinois also showed strong results, growing sales by 250% versus the same seven-day period last year.
Meanwhile, New York experienced a 208% year-on-year increase in sales.
California’s restrictions were in place longer than other states, but its on-trade outlets have made a comeback, with sales up 250% compared to the same week in 2020. The state showed ‘the best trends’ of all those analysed for the report.
In Texas, sales soared 189% year over year, though this number is a 1% decrease versus the week ending 24 April 2021.