Food & Drink

The Macallan partners with Bentley Motors

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sixth July, 2021 by Melita Kiely

Single malt Scotch The Macallan and luxurious automotive producer Bentley Motors have entered into a world model partnership.

Macallan-whisky-Bentley-Motors

The Macallan and Bentley Motors have agreed a world model partnership

The collaboration will see the Speyside distillery and automotive producer collectively develop merchandise for each The Macallan and Bentley Motors, create buyer experiences and work collectively on occasions.

The partnership was revealed at this time (6 July) at The Macallan Property in Speyside, Scotland.

Igor Boyadjian, managing director for The Macallan, mentioned: “The Macallan and Bentley Motors every have a wealthy heritage and shared values of mastery, craftsmanship, creativity and innovation.

“Our collaboration presents a outstanding alternative to match our time-earned information and study from one another. We are going to generate recent and up to date considering round our client engagement, our distinctive experiences and in the end our merchandise.

“A key focus of the partnership might be our dedication to a extra sustainable future. The breath-taking pure panorama at The Macallan Property supplies the proper platform for us to embark collectively on this thrilling and extraordinary journey.”

The Macallan goals to be carbon impartial on its property by 2030, and it’s dedicated to having a totally electrical passenger fleet of automobiles on the web site by 2025.

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