Whisky

Blended Scotch Johnnie Walker has launched the newest international advertising push in its ‘Preserve Strolling’ marketing campaign, targeted on encouraging optimism because the world reopens. Diageo’s new push for Johnnie Walker incorporates a TV advert and metropolis takeovers The Diageo-owned model is main the marketing campaign with a TV and digital advert that includes a
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Main spirits producer Diageo has revealed the only malts chosen for this yr’s Particular Releases assortment, referred to as Legends Untold. Diageo’s Particular Releases 2021 features a 26-year-old Lagavulin bottling The Particular Releases assortment will likely be out there this autumn from specialist retailers throughout Europe, the US, Canada, Australia, choose markets in Asia and
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A brand new rule offering a authorized definition for American single malt whiskey shall be revealed this December, based on the American Single Malt Whiskey Fee (ASMWC). ASMWC is “very optimistic” that its proposed definition shall be accepted ASMWC is an organisation of US whiskey producers which have united to formulate and lobby for authorized requirements
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Orkney-based Highland Park has added a brand new everlasting single malt Scotch whisky to its portfolio: 15-year-old Viking Coronary heart. The 15-year-old whisky joins the model’s everlasting choices Gordon Movement, Highland Park’s grasp whisky maker, handpicked the casks for the 15-year-old. The liquid incorporates a ‘excessive share’ of first-fill European oak Sherry-seasoned casks, mentioned to
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English spirits producer The Lakes Distillery has expanded its Whiskymaker’s Editions vary with the launch of a restricted version single malt matured in French oak casks. Bal Masque is alleged to focus on the English distillery’s sense of journey The brand new Bal Masque is the fourth bottling in The Whiskymaker’s Editions assortment. Every bottling
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