twenty sixth Might, 2021 by Melita Kiely Cognac model Hennessy has partnered with specialist retailers to launch a restricted version reward set for its XO
Tag: marketing
Diageo pledges £4.5m to Covid-19 relief
twenty fourth Could, 2021 by Alice Brooker Johnnie Walker proprietor Diageo has promised £4.5 million (US$6.3m) to help India’s Covid-19 aid efforts. Diageo’s initiative can
Mainbrace Rum sponsors Falmouth Sailing Week
18th Might, 2021 by Nicola Carruthers Cornwall-based model Mainbrace Rum has partnered with the Port of Falmouth Crusing Affiliation to sponsor a brand new seafaring
Redbreast launches chance to win Dream Cask release
Irish Distillers-owned Irish whiskey Redbreast is providing the possibility to win a bottle of its ‘sought-after’ 29-year-old Dream Cask expression. The 2021 version of the
Joe Jonas fronts Tanqueray Sevilla spot
14th Might, 2021 by Nicola Carruthers Diageo has partnered with musician Joe Jonas on a brand new digital collection to mark the US-wide launch of
Lagavulin creates new whisky with Nick Offerman
thirteenth Could, 2021 by Nicola Carruthers Parks and Recreation star Nick Offerman has teamed up with Islay distillery Lagavulin to launch an 11-year-old whisky completed
Suntory donates $600,000 to Covid-19 relief in India
Beam Suntory and dad or mum firm Suntory Holdings have pledged US$600,000 to organisations supporting Covid-19 reduction in India. The proprietor of Yamazaki Japanese whisky
World’s northernmost distillery inspires symphony
eleventh Could, 2021 by Kate Malczewski Norwegian producer Aurora Spirit Distillery has sponsored the event of a symphony primarily based on its Norse heritage. The
Top 10 spirits marketing moves in April 2021
10th May, 2021 by Owen Bellwood From Johnnie Walker and Beam Suntory’s sustainability pledges to Grey Goose’s botanical-inspired film, we look back at some of
Havana Club and Ms Banks collaborate on video series
Rapper Ms Banks has partnered with Havana Club on a new campaign to showcase the brand’s Cuban Spiced spirit drink. Ms Banks (pictured) will host
