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The UK’s promoting watchdog has upheld a grievance in opposition to seven Instagram posts by AU Vodka because of their hyperlinks to alcohol consumption and driving, and extreme consuming. AU Vodka eliminated two of its Instagram posts because of a grievance The Promoting Requirements Authority (ASA) issued its determination in opposition to seven Instagram posts
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Cash spent on alcohol promoting is anticipated to return to pre-pandemic ranges by 2023, following a double-digit drop final 12 months. Alcohol manufacturers elevated their spending on digital media from 21% of their budgets in 2019 to 24% in 2020 Zenith’s Enterprise Intelligence – Alcohol: Beer and Spirits report checked out 12 key markets: Australia,
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