Smirnoff adds new flavour to seltzer range

Smirnoff adds new flavour to seltzer range

tenth June, 2021 by Alice Brooker

Diageo has expanded its Smirnoff Seltzer line with the launch of a mango and passionfruit flavour.

Every can from Smirnoff’s onerous seltzer vary comprises 72 energy

In June final yr, Diageo jumped on the onerous seltzer development because it took the US by storm, and launched Smirnoff’s two-flavour range within the UK.

The most recent addition to the vary, Smirnoff Seltzer Mango and Passionfruit, will be a part of Smirnoff’s line of vodka-based seltzers unveiled final summer time – the ‘subtly candy’ Smirnoff Seltzer Raspberry and Rhubarb, and the ‘zesty citric’ Smirnoff Seltzer Orange and Grapefruit. All three cans sit at 4.7% ABV.

The mango and passionfruit sip is made up of Smirnoff No. 21 Premium Vodka, glowing water and pure fruit.

Anna Sablovscaia, Smirnoff’s senior model supervisor, mentioned: “Smirnoff has an extended legacy of innovation, so we’re thrilled so as to add this scrumptious new mango and passionfruit flavour to the prevailing portfolio of our seltzers.

“Made with the world’s primary vodka, Smirnoff Seltzers are a substitute for beer or wine for a summer time sundowner, good for having fun with with associates whereas capturing the essence of summer time.”

Every 250ml can within the vary comprises 72 energy.

Smirnoff Seltzers can be found in a single-flavour four-pack from Tesco and Supervalu shops within the UK for RRP €10 (US$12.17).

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