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Australian model Saintly has launched a cocktail-inspired vary of exhausting seltzers.
The brand new line includes 4 flavours: The Devoted Ginger Mule, Glory be Grapefruit Margarita, Almighty Mojito and Paradise Passionfruit Martini.
Every cocktail incorporates zero sugar, zero carbohydrates and 76 energy per serve.
Kieron Barton, who established Saintly Exhausting Seltzers in 2020, stated: “With the rising demand for each cocktails and Saintly Exhausting Seltzer, we have been impressed to mix the 2 by launching a premium 5% ABV cocktail vary that includes a few of the hottest trending cocktails on the earth with a Saintly Exhausting Seltzer twist.
“The result’s an alchemic miracle with extremely refreshing drinks low in energy, gluten-free, zero carbs and sugar that don’t compromise style.
“With this launch, Saintly demonstrates its versatility to supply shoppers with on-trend drinks they are going to love and our retailer companions with high quality innovation that may drive quantity and worth.”
The brand new vary of cocktail-inspired exhausting seltzers can be found in Australia from Dan Murphy’s shops, priced at RRP AU$54.99 (US$40) per pack of 12.
Exhausting seltzers first exploded onto the scene within the US, however can the burgeoning category find global success?
Quite a few manufacturers are gaining traction outdoors of the States. In July, the proprietor of Lilo exhausting seltzer obtained a six-figure investment.
In the meantime, singer-songwriter Ellie Goulding acquired a ‘vital’ stake in Served Exhausting Seltzer, which appointed former Artesian bar supervisor Anna Sebastian as its head of brand and obtained an investment from the former CEO of Sainsbury’s.