Rum producer Rockstar Spirits was the official spirit of the UK’s Nationwide Tv Awards (NTAs), broadcast yesterday (9 September).
Earlier this yr, the Manchester-based rum maker received a £25,000 (US$35,400) investment on hit BBC programme Dragons’ Den.
One necessary aspect of the pitch was a Daiquiri served to the buyers through the present, which obtained ‘big curiosity’ on-line after the episode was broadcast, Rockstar Spirits mentioned.
As such, Rockstar Spirits was requested to be the official spirit associate for this yr’s NTAs, held at The O2 enviornment in London. Attendees got the cocktail following the present.
The drink mixed Two Swallows Spiced Rum, Pineapple Grenade Rum, sugar syrup, pineapple juice and lime juice.
The producer got here into the highlight after This Morning presenters Holly Willoughby and Phillip Schofield praised the corporate’s Pineapple Grenade Rum on the daytime chat present in 2019.
The presenters had been despatched a cocktail equipment to their lodge suite previous to the NTAs.
Founder Tom Hurst mentioned: “We owe an enormous debt to Holly and Phil for giving us our large break, [we] hope they benefit from the cocktails on the evening and [are] capable of nonetheless make it via to current the present within the morning.”