Matrimony.com to acquire ShaadiSaga for scaling up in north & west regions

Matrimony.com to acquire ShaadiSaga for scaling up in north & west regions

Founded in 2015, ShaadiSaga is a leading player in the wedding services industry, with over 40,000 vendors across multiple services and catering to customers across 15 major cities in the country.Based in 2015, ShaadiSaga is a number one participant within the marriage ceremony companies {industry}, with over 40,000 distributors throughout a number of companies and catering to prospects throughout 15 main cities within the nation.

Chennai-based publicly-listed on-line match-making firm Matrimony.com on Wednesday introduced that it has signed definitive agreements to amass a 100% stake in Boatman Tech, promoter of ShaadiSaga.com, a Delhi-based on-line marriage ceremony companies firm, for an undisclosed sum.

Matrimony.com is a significant participant within the marriage ceremony companies {industry} as effectively, with its investments within the area and constructing a portfolio of choices together with WeddingBazaar.com and Mandap.com.

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The deal will allow Matrimony.com to scale up its presence considerably within the north and west areas, strengthen its product capabilities and grow to be the biggest marriage ceremony companies participant throughout the nation.

Murugavel Janakiraman, chairman and MD, Matrimony.com mentioned, “Wedding ceremony companies has immense potential to create a big effect with our prospects. With this strategic acquisition, we’ll speed up our development via provide enhancement and superior product capabilities. We intend to combine ShaadiSaga’s product, know-how and social media belongings with our choices. With this strategy, we consider that this deal will considerably strengthen the positioning of WeddingBazaar.com and Mandap.com within the {industry} and can allow each manufacturers to grow to be the primary marriage ceremony companies manufacturers pan India”.

Based in 2015, ShaadiSaga is a number one participant within the marriage ceremony companies {industry}, with over 40,000 distributors throughout a number of companies and catering to prospects throughout 15 main cities within the nation.

Following the acquisition, ShaadiSaga’s founders – Himanshu Kapsime (CEO) and Manish Garg (COO), together with one other key chief – Niraj Patel (CPO) will be part of Matrimony.com in senior management roles.

“We see glorious complementary strengths between ShaadiSaga and Matrimony.com and we’re excited to take this step in the direction of constructing a complete marriage ceremony companies model. With Matrimony.com, we’ve the potential and skill to considerably scale the enterprise and drive client adoption of an industry-leading next-gen marriage ceremony planning resolution,” mentioned Himanshu Kapsime, co-founder & CEO of ShaadiSaga.

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