Four Largest Ski Industry Leaders Announce Joint Commitment to Fight Climate Change

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Alterra Mountain Firm, Boyne Resorts, POWDR and Vail Resorts Unite

DENVER — In the present day, Alterra Mountain Company, Boyne Resorts, POWDR and Vail Resorts announce the Climate Collaborative Charter, the ski trade’s first unified effort to fight local weather change with shared commitments round sustainability and advocacy.

All 4 ski trade leaders have agreed to function their respective resorts with sustainability on the forefront and use their collective voice to advocate for efficient public coverage on local weather motion so as to depart a optimistic legacy for future generations of skiers, snowboarders and out of doors lovers. This may translate to additional implementation of sustainable practices, together with parts from NSAA’s Sustainable Slopes platform, throughout the mixed 71 North American resorts, together with marquee locations equivalent to Steamboat, Mammoth Mountain, Deer Valley Resort, Vail Mountain, Whistler Blackcomb, Park Metropolis Mountain, Large Sky Resort, Snowbird, Mt. Bachelor and Killington.

As a part of the Local weather Collaborative Constitution, Alterra Mountain Firm, Boyne Resorts, POWDR and Vail Resorts collectively announce a set of commitments and pledges.

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As enterprise leaders, the resort firms decide to:

As stewards of the atmosphere, the resort firms pledge to:

“We’re very proud to be part of this historic motion and to co-create the trade’s first Local weather Collaborative Constitution,” mentioned David Perry, Government VP, ESG, Alterra Mountain Firm. “That is an unbelievable alternative for trade leaders to have interaction in wholesome competitors whereas educating, sharing finest practices and information, and motivating one another to place our greatest efforts forth to assist assist the pressing and core problems with sustainability.”

“It’s via daring environmental commitments and ongoing collaboration that we are going to have essentially the most affect on defending and preserving the good outside,” mentioned Kate Wilson, senior director of sustainability at Vail Resorts. “We introduced Dedication to Zero in 2017, our objective to realize a zero web working footprint by 2030 throughout all our 37 resorts, and we’re proud to have already made substantial progress towards that objective. Now, via the Local weather Collaborative Constitution, we look ahead to partnering with these passionate leaders, and all the trade, to leverage our progress and assist many others on the identical journey.”

“As a part of POWDR’s Play Perpetually dedication to guard the atmosphere and assist our neighborhood, the significance of collaboration to drive each motion and inspiration at scale is paramount,” mentioned Laura Schaffer, POWDR Director of Company Accountability. “All of us should attain throughout the chairlift to work collectively, and the Local weather Collaborative Constitution is an outstanding step of unity that enhances on-site actions like utilizing solar energy in any respect of our resorts. POWDR is keen to work with Alterra Mountain Firm, Boyne Resorts, Vail Resorts, NSAA and the mountain resort trade as an entire as a united entrance to drive vital change.”

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“The thought for the 4 of us to unite on this pledge to fight local weather change was truly fashioned at an trade convention in October of 2019 and it has endured many iterations and diligent overview to get us to the place we proudly are immediately,” mentioned Stephen Kircher, president and chief govt officer of Boyne Resorts. “This effort introduced momentum to Boyne Resorts’ progress with a number of environmental sustainability initiatives represented in our ForeverProject and we’re excited to welcome the shared information, accountability, collective voice and different advantages to come back from the Local weather Collaborative Constitution.”

Because the 4 largest ski trade leaders unite to fight local weather change, in addition they humbly and urgently ask that every one mountain resorts decide to take related motion. Moreover, this coalition is working to broaden engagement and participation from its staff, visitors and neighborhood members, and be inclusive of voices and views from all backgrounds.

Please click on here for the whole Local weather Collaborative Constitution.

About Alterra Mountain Firm
Alterra Mountain Firm is a household of 15 iconic year-round locations, together with the world’s largest heli-ski operation, providing the Ikon Go, the brand new customary in season passes. The corporate owns and operates a spread of recreation, hospitality, actual property growth, meals and beverage, retail and repair companies. Headquartered in Denver, Colorado, with locations throughout the continent, Alterra Mountain Firm is rooted within the spirit of the mountains and united by a ardour for out of doors journey. Alterra Mountain Firm’s household of numerous playgrounds spans six U.S. states and three Canadian provinces: Steamboat and Winter Park in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Large Bear Mountain Resort in California; Stratton and Sugarbush Resort in Vermont; Snowshoe in West Virginia; Tremblant in Quebec, Blue Mountain in Ontario; Crystal Mountain in Washington; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Snowboarding & Summer season Adventures in British Columbia. Additionally included within the portfolio is Alpine Aerotech, a worldwide helicopter assist and upkeep service heart in British Columbia, Canada. Alterra Mountain Firm honors every vacation spot’s distinctive character and authenticity and celebrates the legendary adventures and enduring recollections they bring about to everybody. For extra data, please go to www.alterramtnco.com.

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About Boyne Resorts
Boyne Resorts is a set of mountain and lakeside resorts, ski areas, and points of interest spanning from British Columbia to Maine. The corporate owns and operates 11 properties and an outside life-style tools/attire retail division with shops all through Michigan. Operations embrace snowsports and year-round mountain recreation, golf, an indoor waterpark, North America’s longest pedestrian suspension bridge, spas, meals and beverage, lodging and actual property growth. Boyne Resorts is headquartered in Michigan and its geographically numerous areas embrace Large Sky Resort in Montana, Sugarloaf and Sunday River Resort in Maine; Boyne Highlands Resort, Boyne Mountain Resort and Avalanche Bay Indoor Waterpark, Inn at Bay Harbor – Autograph Assortment, and Boyne Nation Sports activities in Michigan; Loon Mountain Resort in New Hampshire; Gatlinburg SkyLift Park in Tennessee; Brighton Resort in Utah; The Summit at Snoqualmie in Washington; and Cypress Mountain in West Vancouver, B.C. To be taught extra, please go to www.boyneresorts.com.

About POWDR
POWDR is an journey life-style firm that provides superior experiences in wonderful locations. Inside POWDR’s portfolio are 11 mountain resorts together with Copper Mountain and Eldora Mountain Resort in Colorado; Killington and Pico Mountain in Vermont; Boreal Mountain Resort and Soda Springs within the Lake Tahoe area of California; Mt. Bachelor in Oregon; Lee Canyon in Nevada; Snowbird and Woodward Park Metropolis in Utah; and SilverStar Resort in British Columbia. POWDR owns the Woodward experiential motion sports activities firm which incorporates Woodward PA, Woodward Copper in Colorado, Woodward Tahoe, Woodward West in Stallion Springs, CA, and Woodward Riviera Maya, Mexico. Solar Nation Excursions in Oregon is the corporate’s river rafting clothing store and Powderbird, based mostly out of Snowbird in Utah, is POWDR’s heli-adventure operator. POWDR is headquartered in Park Metropolis, Utah. www.POWDR.com.

About Vail Resorts, Inc. (NYSE: MTN)
Vail Resorts, Inc., via its subsidiaries, is the main world mountain resort operator with 37 vacation spot mountain resorts and regional ski areas throughout three international locations. By way of EpicPromise, the corporate’s company social duty platform, Vail Resorts is dedicated to supporting its staff and communities and preserving the atmosphere. That features Dedication to Zero—Vail Resorts’ daring objective to succeed in a zero web working footprint throughout the enterprise by 2030 via zero web emissions, zero waste to landfill, and 0 web working affect on forests and habitat. Vail Resorts’ subsidiaries function Vail, Beaver Creek, Breckenridge, Keystone and Crested Butte in Colorado; Park Metropolis in Utah; Heavenly, Northstar and Kirkwood within the Lake Tahoe space of California and Nevada; Whistler Blackcomb in British Columbia, Canada; Perisher, Falls Creek and Hotham in Australia; Stowe, Mount Snow, Okemo in Vermont; Hunter Mountain in New York; Mount Sunapee, Attitash, Wildcat and Crotched in New Hampshire; Stevens Go in Washington; Liberty, Roundtop, Whitetail, Jack Frost and Large Boulder in Pennsylvania; Alpine Valley, Boston Mills, Brandywine and Mad River in Ohio; Hidden Valley and Snow Creek in Missouri; Wilmot in Wisconsin; Afton Alps in Minnesota; Mt. Brighton in Michigan; and Paoli Peaks in Indiana. Vail Resorts is a publicly held firm traded on the New York Inventory Trade (NYSE: MTN).

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Contacts

Alterra Mountain Firm
Amelie Bruzat
amelie@theashimagroup.com
347-653-9544

Boyne Resorts
Julie Ard
jard@boyneresorts.com
231-549-7239

POWDR
Megan Fearnow
mfearnow@powdr.com
303-918-1395

Vail Resorts, Inc.
Jamie Alvarez
jamie.e.alvarez@vailresorts.com
352-562-9843